What Happens Inside Rogue Magazine #48 with Anne Curtis

Let me share a little story.

As you all notice, I have a thing about magazines. And for the past 8 years or so, I have been reading FHM. It was actually my sister who somehow introduced me to that rag. Our oldest FHM issue was the March 2003 edition. Then my brother took the ‘responsibility’ to make the collection grow. By that time I was busy collecting K-Zone, a kiddie magazine. Then a couple of years forward, I find myself doing the FHM duty. 5 years ago, I decided to drop my K-Zone collection because I am starting to lose the connection with the magazine. So it was FHM from then on.

Every single month, I try my best to purchase a copy or two of FHM. I make time to update my collection and buy issues I missed. FHM has become a staple and I have grown to know how the FHM team do their thing.

But over the past couple of months, I have been very curious on how other magazines present their materials. Maybe I just wanted to see things from the other side. I try to find outtakes of other magazines from the internet just to know what I am looking for.

It was only this month that I decided to try something new, alongside this month’s FHM of course. In choosing the material, it’s a battle between the inaugural issue of Esquire Philippines and Rogue Magazine.


Rogue Magazine never fails to impress me with their covers. I am very curious on how they do their job and what is their target market. I have always referred to them as an art magazine.

I then realized that I would love to see artsy photos. Fashion magazines are out of the question because they tend to be too cluttered and, you know, too girly. So Rogue would be a good choice.

My first peek on a Rogue issue was from their November 2010 issue. I downloaded a digital copy because I’m a fan of Jennylyn Mercado. I was impressed then. I never read the articles though. From then on I always check on their Facebook page because they put outtakes there.

I never thought that this month’s Rogue issue would get a lot of buzz. Well, for one thing it was Anne Curtis on the cover. Then there’s the cigarette.

I must say that Anne Curtis really has a strong market ability. I remember buying an old issue of the old UNO Magazine with her on the cover. And then this Rogue Magazine.

That controversial Anne Curtis cover is just one-third of the October 2011 covers. I really prefer purchasing the one where Anne’s covering herself with the white dress but I didn’t bother asking for that one because it already took the store keeper tens of minutes to hand me a copy. Filbar’s SM Marilao, read this.

There’s nothing much to say about Anne’s 36-page spread. It’s a given that it is amazing because  A) it’s Anne,  B) it’s Mark Nicdao, C) it’s in Paris, and D) it’s Rogue. Anne Curtis has got to be the biggest, brightest star of this generation and there’s no stopping her.

Another thing why I purchased this particular edition is because it is Rogue’s entertainment issue. I really have to, at least, relate to the articles for me to really enjoy the magazine. This one’s the best choice because I’m really not sure if I could relate much had this issue  been dubbed as the ‘Style Issue’ or ‘Appetite Issue’.

The articles are amazing in a more amazing way than just the plain amazing. The Mother Lily feature and Jose Javier Reyes’ article are my favorites. It’s also commendable that they featured the movers of the entertainment scene: Eugene Domingo, Chris Martinez and Marlon Rivera among others.

Rogue costs more than FHM but it’s thicker, bigger and more substantial. The additional damage on the pocket is worth the damaging. I’m really not sure though if I can make Rogue a regular thing for me. Even if it is of superior quality, I don’t know if I can drop FHM for Rogue.


*Anne Curtis Rogue outtake from fasionmediaph.blogspot.com

Rogue Cover images, Jennylyn Mercado outtake from Rogue Magazine Facebook page

The Use and Abuse of Emoticons

Nasty, nasty emoticons. I admit that I have been using these ‘smileys’ for the longest time may be it via the internet or through SMS. I guess the fascination with these strings of characters started from different chatting platforms. You know, those custom smileys generated by chat windows.

Are these emoticons useful? Yes. I guess no one would have started the use of it if it serves no purpose, no matter how trivial, at all.

As I stated earlier, people started using these icons via different chatting platforms. It started when online chatting is about, well, just chatting. No video, no audio. I guess smileys were developed to serve as conversation ‘fillers’.


  • As an ice breaker.

I guess this one works. I can attest to that. This trick is very useful especially when an emoticon is used after a conversation was cut abruptly leading to the quintessential ‘BRB’ moment. The emoticon is used as a signal of availability of one party.

  • As a punctuation mark during awkward moments

Whenever you put yourself up online, you will never know when will an awkward moment come up. Emoticons would then be your best friend. Nothing speaks awkward more than a single smiley as a reply to ones message. The case can either be a.) “This has become so awkward that I shall end this conversation. *send smiley*”, or b.) “I really don’t care… *send smiley*”

  • As an attention grabber

This works like the ‘lyrics’ on your status updates. Nothing beats a frowning face in getting the attention you want. Then the inevitable “why’s?” will soon come flowing in. There you have it. You just earned the time of other people. Just brace yourself and your ego should nobody take notice of your bait.

See? There are some practical uses for these tiny horizontal faces.

But there are some things done with emoticons that I just can’t seem to understand.

There are impulsive emoticon users. These people use as many emoticons as they can in one go. If it’s a case of having multiple personalities or sheer confusion, then we’ll never know.

There are also exaggerated users who, due to the inability to express, put as much emotion indicators as they can. If an open parentheses means sadness and an open one’s for happiness, then these people put as many parenthesis to convey extreme (and over the top) happiness and/or sadness.

And then the basic emoticons have mutated to some complex and very confusing forms.


My decision to refuse using these emoticons actually serves as a test of some sort. I want to find out if emoticons have really become essential to online interaction.

Are my jokes going to be taken seriously minus the smiling face? Am I going to sound arrogant minus the emoticons in every single statement I make? Is my ‘thank you’ not showing enough gratitude without a colon and a close parentheses?

I believe that there’s no harm in using emoticons, it’s just that some have been very abusive that it becomes annoying at times. And in this era where everything is too clouded up by sugar-coatings, we would come to a point where we just want everything simple and raw. No need for emoticons, the caps lock key and a long queue of punctuation marks just to get our point across.

#135: Daiana Menezes on FHM October 2011

I have to say that this month’s cover star has got to be the most Pinoy among the many Brazilian imports making their names on local entertainment industry. How can we not adore these Westerners? They are undeniably good-looking. Almost god-like. Just the right amount of  ‘mestizo’ most (but not all. I tell you) Filipinos are looking up to.

What sets Daiana Menezes apart from her kababayans is her surprising Pinoy appeal. It helps that her career jump-started via Eat Bulaga!. I mean, what can be more Pinoy than Eat Bulaga when we talk about the entertainment industry? And in case you haven’t noticed yet, she speaks our language like she has been using it all her life. She even sounds more Pinoy than other full-blooded Filipino.

Her humour is also undeniably that of the masang Pilipino. Loud and animated. She’s one bubbly character.

And if things stay as they are, I believe Daiana is in it for the long run. Undeniably mestiza features, cute Filipina accent, doll-like appearance, masa appeal and all that jazz made her win the hearts of every dabarkads.


The FHM covers for 2011 looks better compared to that of the yesteryears. The cover looks good although this one’s  not the best.

The cover photo itself looks over the top. Add to that the awkwardly positioned texts.


Daiana’s interview is short and sweet. I can say that she has totally embraced the Filipino culture, even the people, yes.

Her photos, are a bit disappointing, though. Her assets were not emphasized well. I mean her well-defined rear end was not, uhm, put into good use.

The photos with the silk cloth looked better compared to the latter layouts.

It wasn’t really that bad, it’s just that FHM has set the bar high with their previous issues and they have been out doing themselves more often than not as the year unfolds.

And I repeat my sentiment last month: put EB Babe Saida on the cover.


I have nothing much to say about the girls this month. Their photos look better compared to that of  last month’s. One thing noticeable though is the decrease of the number of photos for the girls’ spreads.

My favorite girl has got to be Chiaki Morita followed by Erika Bacani. The other girls are Kaiyar Trinidad and Mariel Sorino.

Jerico Montemayor and Paul Ticzon are among the newer FHM photographers I look up to. They have been doing an amazing job in presenting the girls. I’m just wondering why Jay Tablante has yet to do another cover shoot as of late. His last cover, I guess, was with Ehra Madrigal for the June 2008 issue.

This month’s incoming babe is named Barbie and the GF’s a cat lover named Apple.

This year’s Premiere vixen search is nearing its conclusion. I have to say that last year’s girls are better. I mean, they have made some sort of impact to the readers and their bunch is more diverse. Last year’s photo shoots for the Vixens are more impressive.

Ayumi Sogawa, Dorina Groh and Linda Persson are the top three Vixens of this year’s Premiere search. I thought Kyoko Amano would be the runaway winner, but I guess I’m wrong. I’m for Linda Persson. Or Ayumi Sogawa. Dorina Groh’s poses are amateur. And her body looks… yeah… Go last year’s Vixens!


This month’s reads are a mixture of entertaining, useful and mouth-watering.

The one about the Pinoy monsters (supernatural and fictional characters of terror) is very entertaining. The write-up is good and the illustrations are amazing.

The (very) useful one is about future-proofing one’s life. I haven’t read that one, otherwise I wouldn’t be blogging this one anymore. Yeah. The future can wait.

The mouth-watering one is about pizzas. Enough said. The visuals on this article are very, very convincing.


This month’s issue can qualify as one of those issues you may not purchase. It’s beautiful but not really special. But still, all of the covers for this year, so far, look promising. And Daiana is one lovable and funny girl. Lucky director, that director guy.

**cover image from FHM.com.ph